Blogs are a fantastic source of information and they can help immensely when you're trying to establish yourself as knowledgeable in your field.  But, what's the point in having a blog that no one reads?  If your blog isn't optimized for search engines, not many people are going to have the opportunity...

Starting your own business is always going to be a challenge. It doesn’t matter what industry you are entering into, if you don’t start things on the right foot then everything that follows becomes much harder. Sorting out your financial security so you start in the strongest position possible is...

Social media has become a key marketing tactic for most businesses, but most haven’t set any social media goals and that might be slowing them down. Without goals, it’s hard to know how successful you are in what you’re doing. You can’t know where to improve and where to focus your...

In the past, the only way you would know if your images were being used illegally by someone else was if you came across them by chance. Now, there is reverse image searching to help you, but even that may need adjusting to find the places your image is being used. Here are a...

1) What Are Your Needs? Before you start working from you you’ll want to figure out what and how much equipment, tools, technology, (also known as “Stuff”) you’ll need. If you are a writer you’ll need a computer, high speed internet and maybe a printer and a phone. In other words -...

What was once a nice add-on or a “special occasion” marketing tool is now the fastest growing and arguably the most important part of any company’s marketing strategy- video marketing. Video marketing has become a major component of all marketing strategies for both small and large businesses. The consumer public...